One of the biggest challenges e-commerce businesses face when scaling their reach to regional or international markets is language. In countries where consumers speak a language from the source language of your e-commerce store or marketplace, converting them can be a huge challenge. This is where e-commerce localisation comes in to make launching your brand and selling your product overseas easy and effective.
To put it simply, e-commerce localisation is the art and science of translating your product descriptions into the language of your new target market while minimising local sensitivities and preserving cultural accuracy. It is paramount to the success of your e-commerce business.
Localisation Automation Solutions
In view of new market demand on continuous, chunky and urgent contents in various forms, the conventional translation process is no longer fit to support the new market because of its big batches and manual file exchange. We leverage on AI-based technology machine translation and human editing to manage the translation process. 2 localisation modes are currently provided:
1) On-Demand Translation supported by Machine Translation Post-Editing (MTPE)
2) Real-Time Translation supported by Machine Translation (MT)
API-based Plugins/ Connector
We are able to automate translation process and integrate with client’s e-commerce stores via customised API-based/ plugin. With such seamless connection it helps our clients to:
• Reduce manual work
• Minimise data entry errors
• Achieve faster time to market
• Support continuous translation
E-Commerce CMS Platforms
With customised API for Magento and WooCommerce, AISA allows your e-commerce store stays connected for hassle-free localisation like never before.
Maximise Product Visibility
Consumers are able to find your products through online searches if product descriptions are translated into their native language.
Improve Purchase Journey
Customers feel more comfortable browsing products in their native language. With improved user experience, they are more likely to complete transactions.
Customers are more likely to trust your brand and buy products and trust your brand if you speak their language.
|Content Per SKU||< 50 Words||51 - 200 Words||201 - 400 Words|
|Minimum Volume |
(SKU / Language)
|< 500||501 - 1,000||> 1,000|
|Language Pairs||English > Indonesia / Malay / Simplified Chinese / Traditional Chinese / Thai / Vietnamese|
English < Indonesia / Malay / Simplified Chinese / Traditional Chinese / Thai / Vietnamese
|Content Categories||Fashion, Home & Lifestyle, Mobile & Electronics, Home Electronics, Hobbies, Sports, Games|
Customised package available.
For solution or demo enquiry, submit your request here.